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The ancient wisdom of Ayurveda has always advocated for early risers and suggests waking at or before sunrise each day. In fact, Ayurveda prescribes a method for conducting your daily routine to maximize productivity and enhance creativity-effectively optimizing your day’s “flow.” What’s interesting is that modern neuroscience research agrees with

Recently at Socialike, we’ve committed a lot of time reviewing our influencer strategy. In doing that review, there was one question we keep coming back to over and over: Is the ROI there for influencer marketing? We still utilize influencers often, but in many cases, we find more value in creating

Even though CBD products are really becoming more of a mainstream CPG category these days, marketing them is not as straightforward. Since there are restrictions on using Instagram,  Facebook and Google Ads, driving traffic can be challenging.   Since we wrote our first article on marketing CBD best practices, limitations on these

Being “creative” is not always easy. This is true even for the most talented and contemporary marketing agencies. Despite having rooms filled with wildly imaginative, thoughtful, forward-thinking individuals, it can be difficult to constantly come up with innovative and spirited ideas. The creative process is like a river; turbulent to

Facebook Limits Audience Targeting by Ayurvedic Interests and Health and Wellness Categories In late 2021, Meta announced plans for Facebook Ads Manager to begin phasing out several audience targeting options. All planned changes are detailed targeting options, meaning they relate to users’ personal interests and behaviors. Socialike was surprised to discover that

As we at Socialike start to wrap up our 2022 planning, even though times are changing, one thing we still hear from brands when we determine KPI’s for 2022 is a desire to focus on Instagram follower growth. First, ask yourself, “Why do you care about growing your Instagram followers?” One